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Understand. Collaborate. Innovate. The Basadur Profile helps to develop happy, collaborative teams and individuals that can innovate effectively and sustainably. It does this by analyzing how individuals approach problem solving.
Learn More Packages and Pricing
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Profile Pricing

Tier 1 Subscription

Starting at

$4,000

Per year

Starting at

$3,000

Per year

Starting at

$2,000

Per year

Are you a person company/school or a professional agency that has several clients all who may have different teams?

  • Includes 100 profiles per year
  • Unlimited teams
  • Access to management tools
  • Personalized invitations
  • Real time team reporting
  • Free team builder kit add-on (now included in your subscription)
  • Unlimited email access to a BAC senior associate
  • Additional profiles available
Choose Tier 1 Subscription

Tier 2 Subscription

Starting at

$6,000

Per year

Starting at

$4,500

Per year

Starting at

$3,000

Per year

Are you a person company/school or a professional agency that has several clients all who may have different teams?

  • Includes 200 profiles per year
  • Everything included in Tier 1 Subscription
  • Additional profiles available
Choose Tier 2 Subscription

Tier 3 Subscription

Starting at

$7,500

Per year

Starting at

$6,000

Per year

Starting at

$3,750

Per year

Are you a person company/school or a professional agency that has several clients all who may have different teams?

  • Includes 300 profiles per year
  • Everything included in Tier 1 Subscription
  • Unlocks discounted purchasing for additional profiles
Choose Tier 3 Subscription

Individual and Pay as You Go Pricing

Individual

$60

 

$45

 

$30

 

Do you want to take the profile on your own to see what is your creative problem solving style?

  • Complete the profile
  • Real-time access to results
  • PDF download of results
  • Join existing teams
  • Upgrade to teams anytime
Choose Individual

Pay as You Go

Starting at

$60

Per profile

Starting at

$45

Per profile

Starting at

$30

Per profile

Do you have a team of people or a class you are teaching that you want to take the profile?

  • Volume pricing available
  • Unlimited teams
  • Access to management tools
  • Personalized invitations
  • Real time team reporting
Choose Pay as You Go
How does your team perform? Find out with the InQ survey. The InQ (Innovation Quotient) survey assesses the quality of your team's problem-solving and innovation. It measures attitudes, skills and behaviors. Each person gives other team members a score depending on how frequently certain attitudes and behaviors crop up.
Learn More Packages and Pricing
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inQ Team Survey Pricing

The InQ survey is included at no additional cost with the purchase of the Profile assessment.
Virtual Collaboration Software – Applying the Process to Solve Challenges

Our challenge mapping application has been designed specifically to help facilitators & virtual teams efficiently map challenges and isolate problems and priorities as a group.
Learn More Packages and Pricing
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Online Facilitation Pricing

Facilitator License

Virtual Collaboration Software

$25

$0

$25

$300

$0

$300

  • Per month
  • Per year

Are you ready to tackle some of your biggest challenges? Do you wish that there was a digital whiteboard product simpler to use to collaborate than sites like Mural, Conceptboard or even PowerPoint? Are you tired of always having to bend the limits of their functionality to do something as simple as voting as a team?

Introducing the 'How Might We' App – a custom built software solution exclusively tailored for challenge mapping.

  • Facilitate teams without any need for traveling.
  • Spend your energy working on the problem, not on using the technology.
  • Custom tools specifically designed to make challenge mapping easy to do – even for newbies!
  • Use it on any problem – personal, client, or organizational.
  • Integrated with your Profile account so inviting participants is easy.

We're launching our new Challenge Mapping app soon.

Contact us to request access to the free trial.
Coming soon!
Direct access to the latest training and resources on Basadur Simplexity. Check out the new Basadur Academy and build and leverage your Basadur Profile. Courses include the Basadur Guide to Becoming a Better Innovator, the 10-Minute Problem Solver and more!
Courses and Pricing

Training - Basadur Academy Pricing

The Basadur Guide to Becoming a Better Innovator

Elevate Your Innovation Game

Innovation isn’t just about ideas—it’s about applying the right mindset, skills, and a process to create real impact. This self-paced, three-hour course blends interactive learning, engaging animations, exercises, quizzes and real-world examples.

List Price

$100

Per person

List Price

$100

Per person

List Price

$100

Per person

Additional Details

The Basadur Guide to Becoming a Better Innovator

You are engaged in high-quality course to  keep you fully immersed in the learning experience. Practical, hands-on exercises to ensure you can apply what you learn right away. A flexible, on- demand access allows you to learn at your own pace and revisit key concepts anytime. This course is designed by Min Basadur, a globally recognized expert in innovation and creative problem-solving.

This experiential course enables you to:

  • Develop an innovation mindset and apply Simplexity to achieve breakthrough results in work and life
  • Build a strong foundation in Simplexity Thinking as a new participant before attending a problem-solving session
  • Refresh and sharpen your skills and apply the process with confidence as an experienced practitioner
  • Harness the power of the Basadur Profile – understand how different problem-solving styles contribute to high-performing teams and creative collaboration

Instructor: Min Basadur

Modules: 6

Length: 3 Hours

  • Shift your mindset for innovative thinking – Learn the cognitive shift needed to approach challenges differently and drive impactful solutions
  • Develop four essential innovative thinking skills – Strengthen your ability to generate, evaluate, and implement innovative ideas
  • Apply a proven 8-step innovation process Learn how to navigate challenges using a structured, repeatable method for solving complex problems
  • Access powerful tools that help you identify, define, and solve your most pressing challenges and lead to breakthrough insights
  • Discover new Tools to get insights on solving some of your most important problems

Next Step

Start your journey to becoming a better innovator today! Whether you're refreshing your knowledge, preparing for a facilitated session, or looking to enhance your problem-solving skills, this course provides the mindset, tools, and framework to consistently drive innovative results.

Choose Course
Choose Course

The 10 Minute Problem Solver

Think Fast. Solve Smarter. See Results in Just 10 Minutes.

What if you could tackle challenges with confidence and efficiency—in just 10 minutes? The 10-Minute Problem Solver is a fast, effective, and structured approach to creative problem- solving. It equips you with a proven four-stage framework to break through roadblocks and generate immediate, actionable solutions.

List Price

$20

Per person

List Price

$20

Per person

List Price

$20

Per person

Additional Details

The 10 Minute Problem Solver

Be guided through a four-stage creative problem-solving process in just 10 minutes to solve one of your problems. Verify for yourself that the process works and is worth becoming a skilled creative problem solver. This course is totally “ learn by doing” and enables you to solve a real problem in 10 minutes while learning a proven four stage creative problem solving process.

This experiential course enables you to:

  • Experience a simple way to solve a problem creatively
  • Understand creativity as a process that can be learned
  • Experience the relationship between creative problem solving styles and the Basadur creative problem solving process
  • Learn how to use a proven process to solve a problem quickly
  • Experience the difference between a fuzzy situation and a well-defined problem

Instructor: Min Basadur

Modules: 1

Length: 10 Minutes

  • Solve a real problem in 10 minutes
  • Build confidence in a problem-solving process that works and gets results
  • Take the mystery out of problem solving
  • Follow a process that simplifies solving problems
  • Use a disciplined process which achieves a creative result

Next Step

Try the 10-minute Problem Solver and see the results for yourself. It is an easy next step to becoming a better problem solver that just might change your life.

Choose Course
Choose Course

The 8-Step Creative Problem Solver

The Problem Solver’s Playbook: 8 Steps to Innovation

Innovation isn’t just for a select few—it’s a learnable skill that can transform the way you approach challenges. The 8-Step Creative Problem Solver is your step-by-step guide to unlocking your creative potential, equipping you with a proven method to generate innovative solutions and achieve real, tangible results in any situation.

List Price

$50

Per person

List Price

$50

Per person

List Price

$50

Per person

Additional Details

The 8-Step Creative Problem Solver

You are guided through a proven creative problem-solving process to solve a real problem of your choosing in about 1 hour. While you solve your problem, you also learn how the 8 step Basadur Creative Problem-Solving Process works and begin building your skills. With these skills, you will be empowered to tackle any problem creatively and confidently.

This experiential course enables you to:

  • Solve a problem creatively
  • Apply the 8 step Basadur creative problem-solving process
  • Use “How might I…?” to turn problems into solvable challenges
  • Define a problem in breakthrough ways
  • Tackle any problem creatively & confidently

Instructor: Min Basadur

Modules: 1

Length: 1 Hour

  • Make the 4-stage creative problem-solving process into 8 more actionable steps
  • Use the Basadur system to solve one of your real problems
  • Apply the skills of diverging, converging and deferral of judgment
  • Practice using the “How might I… ?” thinking tool to define problems innovatively

Next Step

Try The 8 Step Creative Problem Solver and see for yourself that you can tackle any problem and get an innovative result in about an hour. This is a concrete way to make creative thinking a reality and experience the results.

Choose Course
Choose Course

The One Hour Complex Problem Solver

The Complexity Decoder: Advanced Problem Solving in One Hour

Some challenges are straightforward, while others require a deeper level of thinking to define the right problem and uncover the most effective solution. The One-Hour Complex Problem Solver provides you with a structured, research-backed approach to tackling high-stakes, intricate challenges with clarity, confidence, and creativity.

List Price

$100

Per person

List Price

$100

Per person

List Price

$100

Per person

Additional Details

The One Hour Complex Problem Solver

Some problems are more complicated than others. Here, the problem definition step becomes critical and more important to enable an accurate understanding and an on- target way forward.

You are guided through the Basadur complex problem-solving process and solve a more difficult problem of your choosing in about 1 hour. You learn how to apply the scientifically researched Why? / What’s Stopping? Analysis and Challenge Mapping to formulate an idea and successful action plan. The One Hour complex problem-solving process is a powerful resource which empowers you to tackle any problem creatively and confidently.

This experiential course enables you to:

  • Tackle more complex problems with confidence
  • Define problems creatively for breakthrough solutions
  • Skillfully use the "Why?/What's Stopping?" Analysis
  • Create insightful Challenge Maps

Instructor: Min Basadur

Modules: 1

Length: 1 Hour

  • Use the Basadur Innovation system to solve a complex problems in one hour
  • Build the skills at problem definition as the key to achieving breakthrough innovative results
  • Build your skills in using the Why/What's Stopping? Analysis
  • Create Challenge Maps for better understanding of complex situations

Next Step

Try the One Hour Complex Problem Solver. See for yourself that you can define problems in a way that unlocks new possibilities. Experience the AHA feeling when a new insight about a problem leads you to an unexpected result that surprises and excites you.

Choose Course
Choose Course

The Basadur Design Pre-Consult

Redefine the Problem. Redesign the Solution.

This course trains you to help others think through their situation more effectively so they can identify the right problem to solve. You’ll learn how to engage individuals or teams in a structured process to clarify their challenge, explore underlying issues, and refine their problem definition before designing a tailored creative problem-solving session.

List Price

$75

Per person

List Price

$75

Per person

List Price

$75

Per person

Additional Details

The Basadur Design Pre-Consult

The next step in mastering the Basadur System utilizing its capabilities as a structured 8 step creative thinking and problem-solving process, is experiencing the Design Pre- Consult course., To start, you are guided through the first 3 steps of the Basadur 8 step process to engage a problem owner in defining their problem accurately. Next, you use all 8 steps to design a creative application session which delivers a unique customized solution.

This experiential course enables you to:

  • Engage an owner in defining their problem accurately as a necessary first step always
  • Understand the importance of doing a Pre-Consult before creating a solution
  • Use the Basadur 8 steps to design an effective solution for an owner

Instructor: Online

Modules: 1

Length: 30 Minutes

  • Work with problem owners to define important challenges, they want solved
  • Think about ways to apply the Basadur System effectively and with creativity
  • Build confidence in using a structured process to deliver innovative results

Next Step

Try the Basadur Design Pre-Consult and see for yourself that you can define an owner’s problem that unlocks an opportunity for positive change. Apply the Basadur methodology creatively to deliver solutions that customers value.

Choose Course
Choose Course

The Basadur Applied Creativity Course

Making Creativity Easy to Teach – And Easy to Learn

Educators want to do more than just talk about creativity—they want to actively develop it. This course is ready-to-use. 12-lessons designed to integrate seamlessly into any curriculum. Use it as standalone lessons, or as a full creativity and innovation course, it provides everything you need to deliver high-impact learning experiences.

$199

Per student

$199

Per student

$199

Per student

Additional Details

The Basadur Applied Creativity Course

The Basadur Applied Creativity Course is a turnkey, experiential program designed to make creativity practical, engaging and repeatable in the classroom. Guide your students through the creative process like an expert, equipping them with real-world problem-solving skills that they can apply immediately. No curriculum development required—just powerful, research-backed content ready to transform your classroom.

This experiential course enables you to:

  • Teach from comprehensive instructor notes – Step-by-step guidance for seamless lesson delivery
  • Engage Students in learning by doing exercises using an experiential workbook
  • Access a research-backed curriculum – Built on four decades of studies and real-world applications

There's no cost to you or your institution — students pay a nominal fee, comparable to standard course materials. All resources are available for immediate implementation.

Course Structure – The 12 Sessions

  1. Creativity Not Wanted – Understanding why creative thinking is often undervalued
  2. The Big Secret – Separating content from process (skills, tools, and styles)
  3. Bring Me Problems, Not Solutions – Mastering problem and fact-finding techniques
  4. If You Define It, They Will Come – Strengthening problem definition skills
  5. Solution Formulation – Exploring idea generation, evaluation, and selection
  6. Solution Implementation – Planning, gaining acceptance, and taking action
  7. Communicating Creative Ideas – Presenting and influencing through innovation
  8. Lessons from Innovation – Case studies of both success and failure
  9. Working with Others – Leveraging teamwork for creative collaboration
  10. Creativity and Self-Expression – Encouraging individuality in innovation
  11. Creativity and the Future of Humanity – The role of creativity in global problem-solving
  12. The Future of Creativity & Innovation – Exploring AI, social media, and emerging technologies

Learning Checkpoints

  • Make creativity a structured, repeatable process
  • Inspire students to think and create with confidence
  • Teach students to solve problems collaboratively
  • Reframe challenges as opportunities for innovation
  • Guide students in developing and refining new ideas
  • Leverage diverse thinking styles for breakthrough solutions

Next Step

To access the Basadur Applied Creativity Course, educators must complete a quick verification process. It's easy:

  1. Provide your educator email and a link to your educator profile
  2. Once approved, receive all course materials for free—including instructor notes for all 12 sessions
  3. Start teaching creativity effortlessly—without extra preparation or expertise

Click below to begin the verification process and bring structured creative problem-solving to your classroom today!

Get Approved
Get Approved

The 10-Minute Problem Solver + The 8-Step Creative Problem Solver

Think Creatively. Solve with Confidence. Get Results.

This two-part learning experience gives you a structured, proven approach to problem- solving—starting with a quick, effective 4-stage process and advancing to an 8-step deep dive into creative problem-solving. This combination equips you with the tools, mindset, and confidence to tackle any challenge.

List Price

$60

Per person

List Price

$60

Per person

List Price

$60

Per person

Additional Details

The Ten Minute Problem Solver and 8 Step One Hour Problem Solver

You begin by using the 10 Minute Problem Solver to learn to solve a real problem in 10 minutes using a proven four stage problem solving process. Then take your skills to the next level by working your way through 8 concrete steps of the Basadur problem solving process in about one hour.

This experiential course enables you to:

  • Solve a problem creatively and quickly
  • Learn to apply the 8 step Basadur creative problem-solving process
  • Use “How might I…?” to turn problems into solvable challenges
  • Tackle any problem creatively & confidently

Instructor: Online

Parts: 2

Length: 70 Minutes

  • Solve the real defined problem in 10 minutes
  • Learn the 8 steps in the Basadur problem solving process
  • Apply the skills of diverging, converging and deferral of judgment
  • Practice using the “How might I… ?” thinking tool to define problems innovatively

Next Step

Sign up for the 10 Minute problem solver and the 8 Step Creative Problem Solver. Take a concrete action to develop your creative problem-solving skills. Apply a structured thinking way of tackling any situations and being satisfied with the results. Start right now. Why wait?

Choose Bundle
Choose Bundle

The Ten-Minute Problem Solver + The Think Better Do Better Book!

Think Better Do Better, Get Results Fast

What if you could tackle challenges with confidence and efficiency—in just 10 minutes? The 10-Minute Problem Solver is a fast, effective, and structured approach to creative problem- solving. The book provides with the science behind the four stages you use to break through roadblocks and generate immediate, actionable solutions.

List Price

$40

Per person

List Price

$40

Per person

List Price

$40

Per person

Additional Details

The 10 Minute Problem Solver and the Think Better Do Better Book

You are guided through the 4 stages of problem solving on your own problem in 10 minutes and you read the Think Better / Do Better book to better understand how the Profile is constructed and how we think.

The Think Better Do Better book helps you think better and problem solve better. This includes making better decisions about your career, getting along with others and most importantly solving problems.

Experience:

  • The relationship between problem solving style and the 4 stages of the problem-solving process
  • The connection between thinking better and problem solving
  • The impact thinking better has on day-to-day decision making

Instructor: Online

Parts: 2

Length: 90 Minutes

  • The scientific theory underlying the 4 stages of problem solving
  • How to think better and solve a real problem in 10 minutes
  • How the 4 thinking styles relate to problem solving
  • Examples on using your knowledge for day-to-day decisions
Choose Bundle
Choose Bundle

The Profile + the 10 Minute Problem Solver

Discover Your Thinking Style. Solve Problems Faster. Unlock Innovation.

Great problem-solvers don’t just rely on intuition—they use a structured approach that aligns with their natural thinking style. The Basadur Profile helps you uncover how you prefer to think and innovate, while the 10-Minute Problem Solver provides a simple, proven framework to tackle challenges quickly and effectively.

List Price

$70

Per person

List Price

$70

Per person

List Price

$70

Per person

Additional Details

The Profile and the Ten Minute Problem Solver

The Profile is an assessment tool that measures how individuals & teams prefer to think & problem solve by innovating together. There are 4 styles, or mindsets, needed for successful innovation – Generators, Conceptualizers, Optimizers, and Implementers.

When you take the 10-Minute Problem-Solver you are guided through the 4 stages of problem solving on a problem of your own in 10 minutes. See the relationship between your style, that is what part of the problem-solving process you prefer, and use the process to solve a problem.

This experiential course enables you to:

  • Easily understand your style and use it to become a better problem solver
  • See the relationship between problem solving style and the Basadur problem solving process
  • Use a simple process to successfully solve a problem

Instructor: Online

Parts: 2

Length: 20 Minutes

  • Identify your problem-solving style
  • Solve a real problem in 10 minutes
  • Experience the 4 stages of problem solving in action

Next Step

Take the Basadur Profile to discover how you prefer to tackle problems. It only takes a couple of minutes. Then apply this newfound perspective about yourself to solving an actual problem using the 10 Minute Problem Solver.

Choose Bundle
Choose Bundle
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